Owners of websites can make huge improvements to the effectiveness of their sites by learning to understand their analytics user data.
Google’s own tracking tool ‘Google Analytics‘ is a fantastic piece of software that anyone can use to their advantage.
Adding Google’s Webmaster Tools to Google Analytics gives website owners and developers a broad and highly informative set of data tools.
All this data is there to help decision makers choose where to focus energy and investment to foster growth and expand reach and sales.
Since 2006 Tusler Design use Google Analytics along with Webmaster Tools to understand website users and how sites are attracting traffic from searches and keywords and phrases.
Tusler Design provide bespoke services in this regard to our clients. Services include full SEO and content creation based on keyword analysis and competitor analysis.
We provide training too
Tusler-Design’s services include training for business owners in using Google’s data tracking tools to their advantage. This includes using adwords to improve your site performance for both organic and paid searches.
The Internet is actually a personal place.
Because we are all persons, (I hope you agree). We are all interacting with webpages, sites and applications all the time when we are online.
So it is a personal environment where we want to establish a connection, or relationship with our readers. This means you and me.
As website owners we can control the content of our pages so that our visitors are rewarded when they come to see us. Seem obvious doesn’t it?
Just like real customers in the real-world visitors to websites love to get fresh content, insight, ideas, inspiration, products and services. If they are pleased, and have a pleasing interaction; they come back.
3 things to remember about your visitors.
Keep your visitors in mind all the time when developing your website;
- What are visitors to your website looking for?
- What are they hoping to obtain from you?
- How can you deliver it for them in a timely and affordable way so they want to return?
Next steps towards online success.
Take a look at our own website planning guide where you can get a good idea of what you need to include in your website.
When you’re ready either phone or email and we’ll be able to help you. Contact us.