Or – how can I make money from my website?
Could this be the most often asked question?
The simple answer to the question of how to make money through your website is – there are lots of ways.
A few proven methods include;
- Selling items
- Selling knowledge
- Selling support / guidance / instruction
- Displaying paid adverts
- Displaying pay-per-click ads
- Affiliate systems
- Collecting donations
How you make your site pay is the next question.
Success in this involves understanding your visitors and what they are looking for on your website.
You can benefit from knowing how many visitors you have and what pages they are looking at. Also what search terms are they using to find your website.
Ask yourself some questions. “Is the site communicating with the right target audience? Is it giving the responses I’m looking for? Am I getting the number of sales I need to make a profit?”
If you’re unsure about what you could do to monetise your website have a look at some of these sites for ideas:
EBay – sell things and make money. http://www.ebay.co.uk/
Amazon – more than just books. You can affiliate in several ways. http://www.amazon.co.uk/
Google adsense – display Google ads on your site to earn revenue. http://google.co.uk/adsense/
Chitika – display user targeted ads. http://chitika.com/
When people put the term ‘buy’ or ‘shop’ into a search engine they are usually ready to part with their hard earned cash.
So for example; If you sell hand made furniture you might put on your homepage a phrase like. “Buy hand made furniture from our online shop today.” You may also put in the page title. “Hand Made Furniture Shop – Buy Online Today”.