Your site should work on all platforms
‘Content creation’ is the process of:
- Writing and editing text
- Creating images and graphics
- Creating audio
- Creating film or video
High quality content is valuable because it attracts visitors to your website and it gives them a reason to stick around when they get there.
Show search engines that you know what you’re talking about and have the information to back it up. In other words; decent content, text, images and the rest are an effective tool in search engine optimisation and visitor engagement.
1. Text and Copy
Words communicate so well.
And in many ways the Internet is a reflection of this principle. So it makes sense to have well written text on your website. Because that’s how you communicate with your visitors.
You are reading an example of Tusler Design’s copy creation service now.
2. Images and Graphics
What’s it saying to you?
A picture is worth a thousand words the saying goes.
Careful use of images and graphics on your website gives your messages far greater impact than without.
And a picture with a tagline is often even more powerful because it can be used to enhance the message or raise a question in the mind of the viewer.
3. Audio
Adding audio to a website creates a powerful tool for communication.
You can use audio to present regular updates for your friends, followers and customers in the form of podcasts. Visitors can download or listen to online, you can even get them listed on itunes.
Example track: Calm Me – guitar and bass example. More examples in the Portfolio Music and Audio section.
4. Video
Video on the Internet is your opportunity to present your messages through film. Quite revolutionary really.
You don’t need fancy equipment nowadays. Just a good idea and a little thought can result in a great video to promote your website, messages, products, how-to, etc.
Here’s a simple example;