The ‘purpose economy’ is people and businesses working together to achieve common goals beyond simply making profits. Only heard about this recently but it is obvious isn’t it?
The Internet brought with it the ‘knowledge economy’. And now through mass use of communication tools like Twitter and Facebook over 1 billion people have internet access worldwide.
So knowledge has led to people recognising the inner need and the communal need for purpose in life.
Having a purpose is a powerful stabilising force in our lives.
A life without purpose is a bit like wandering round not knowing where you’re going or why. A friend recently described himself as a ‘busy fool’. The world is full of them it seems.
At Tusler Design we always strive to offer the highest quality, useful and conscious solutions we can for our clients. There is no need to compromise because often the ideal solution is also the most cost-effective.
West Wales (where we are based) is a bit of a hotbed of ‘purpose economy businesses’ because there are so many small companies here. The primary industries are agriculture and tourism so everyone is challenged to offer the best quality and best service they can. Because these are the things that bring customers back to buy again.
So you get all varieties of agricultural business and all sorts of small cottages, holiday lets, themed sites and the rest. Which makes for an interesting and enlivening combination.
Are you part of the purpose economy or just in business to make money?